𝖏𝖚𝖘𝖙 𝖒𝖊

New York City, 2020 — A Generation Z artist, designer, and musician — known as Michael Caseau, born May 6, 1988 in New York. Deep emotional scars and a painful past started it all — an endless pursuit to chase a vision.

Regularly celebrating what it means to dream: culminating in a “young ‘n’ grateful” fantasy, a pitch from the youth who also share awareness for all life’s fruits.

A new approach to music is the realm of understanding the multi-faceted artist and CEO — founding his firm, “young ‘n grateful,’ or simply, “YNG,” Michael has amassed a variety of executive points including co-writing for Justin Bieber on one occasion, and briefly writing for Drake in his early career. The YNG brand newly developed a publishing company, “By, Legacy Writers.” Offering his master recordings and publishing to serve their life-purpose after 2040 — at auction, and at the end of his career with hopes to donate all proceeds to multiple world hunger organizations.

Big dreams coursed through the various collections Michael has to offer, from “ynITA” to a heritage online-retail experience, “Caseau.” Frontier’ing a fine jewelry line, Caseau Bespoke, there are no gimmicks. Michael has the eye to make simple look gorgeous.

In 2019, he was given the opportunity to do a design-look-line with Chrome Hearts for a cross pattern jean co-collaboration with OFF-WHITE. The designs have been worn by Drake, Gunna and various other celebrity alike.

Beyond fashion comes production, aiding in a multitude of projects and executive producing them as well — Michael, also responsible for the initial impact of Macklemore & Ryan Lewis, 2012. Heading the digital marketing — the hit song “Thriftshop” is now Diamond.

“Everything I do has a purpose for the next friend I make, the next fan, all I have to do is put my head down and allow my best work to happen. I’ll do my best to secure my legacy. My story is teaching someone how to worry about their future.”

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THE BRAND MATRIX: artistry and Design

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𝖞𝖓𝖌ITA

c͏a͏r͏h͏a͏r͏t͏t x 𝖞𝖓𝖌ITA | “Not-White” Collection SF19

𝕮𝕳𝕽𝕺𝕸𝕰 𝕳𝕰𝕬𝕽𝕿𝕾 x 𝖞𝖓𝖌ITA | “TESTING” Collection FW19

𝖞𝖓𝖌ITA | “All Things Seen” Collection SS20

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𝐂𝐚𝐬𝐞𝐚𝐮 | ℭ—𝐂𝐚𝐬𝐞𝐚𝐮 𝐁𝐞𝐬𝐩𝐨𝐤𝐞⨔1880

Caseau — the namesake, became known in America from 1880. Heritage brands are deep within the last turn of the century, and vintage heirlooms. Bespoke to your taste: designing and manufacturing from the nineteenth century forward presents the ethos of Caseau Bespoke.